Zaka za m'ma XXI zidayamba kale ndipo sizingakhale zofanana kuzimvetsetsa popanda kunyozedwa komanso kutamandidwa. malo ochezera zomwe zikusintha dziko la kulumikizana, ndipo gawo lochereza alendo silikhala pambali.
Kugwiritsa ntchito kwake mipiringidzo ndi malo odyera Zimasiyana kwambiri koma titha kuzifotokoza mwachidule muzinthu zitatu zofunika kuti timvetsetse zomwe kafukufuku waposachedwa watulutsa, l.Kukwezeleza, Kutengapo mbali ndi Kukhulupirika.
Kafukufukuyu adachitika m'miyezi ya Okutobala ndi Novembala mpaka mazana angapo m'kamwa mwa oyimira awo, kusonkhanitsa mayankho a 300 kuchokera kwa omwe adafunsidwa.
Pakati pa zomwe zakhala zikusiyana ndi kusanthula kwaposachedwa kwa FACYRE ndi Fork Pankhani yogwiritsa ntchito malo ochezera a pa Intaneti pazakudya, tapeza kuti 90% ya malo odyera omwe adathandizirapo zambiri amapezeka pamasamba amodzi pamsika wapaintaneti.
Tonse timadziwa otchuka kwambiri kapena ofunikira ndi omvera kapena kuchuluka kwa ogwiritsa ntchito padziko lonse lapansi, kukhala Facebook, Twitter ndi Google + maukonde omwe amagwiritsidwa ntchito kwambiri mdziko lathu, osaiwala Instagram ndikukula kwakukulu m'miyezi yaposachedwa.
- Facebook, Maukonde opangidwa ndi a Mark Zuckerberg mu 2004 ndi omwe amagwiritsidwa ntchito kwambiri ndi malo ochereza alendo kwa 92% mwa omwe adafunsidwa.
- 90% ya malo odyera omwe adafunsidwa amapezeka pamasamba ochezera a Facebook, Twitter ndi Google +, kuwaganiziranso zosangalatsa kwambiri kuchita zotsatsira.
- Ubwino womwe eni mahotela a RRSS amawona ndikuthekera kokweza malo awo odyera, kuwonjezera kusungitsa malo kapena kucheza ndi makasitomala awo.
- 70% ya omwe ali mubasiketiyo amati awonjezera nkhokwe zawo ndi 10% popeza ali ndi mbiri yabwino.
- Kawirikawiri ogwiritsiridwa ntchito ndi eni mahotela ndi kamodzi patsiku kugawana kapena kufalitsa zinthu monga zithunzi, nkhani za kukhazikitsidwa kwawo kapena mindandanda yazakudya ndi zotsatsa zawo.
Kuchuluka kwa kufalitsa ndi kusiyanasiyana kwa zomwe bungwe lililonse likuwoneka kuti likuyambira pano pa malo odyera, popeza kukhala pa intaneti sikokwanira, ndipo 20% yokha ya omwe adafunsidwa akuti amasindikiza kawiri kapena kanayi pa tsiku lililonse. za malo ochezera a pa Intaneti omwe alipo.
Njira yolankhulirana ndi imodzi mwazinthu zomwe gulu liyenera kuchita mwaukadaulo, popeza zomwe sizikukwezedwa ndipo ndi momwemo, njira yolankhulirana, omvera, nthawi, ndi zina ... ndi ntchito zofunika kwambiri zomwe sizimachitidwa ndi ukadaulo weniweni waukadaulo, kuchuluka kwa ntchitoyi sikudzalipidwa zipatso zake, ndipo chifukwa cha izi tikuwona momwe deta ina ikuwunikira powonetsa kuti 40% ya omwe adafunsidwa omwe ali ndi mbiri yogwira ntchito amakhala ndi njira yapaintaneti. , zomveka komanso zosasintha.
Kugonjetsa omvera onse kudzera pa intaneti
Zotsatira za ntchito yodzipereka iyi pa intaneti, monga kukwezeleza kapena kukhulupirika, zakhala kukwera kwa nsanja zosungitsa malo monga za Mphanda, zomwe zidapezedwa posachedwapa ndi intaneti portal ya Mlangizi wapaulendo, ndipo amakhala ngati mtsogoleri wosatsutsika wa izi panjira yapaintaneti.
Posachedwapa mu chimphona cha Mountain View, idapeza malo osungira pa intaneti kuti iphatikize mu imodzi mwamapulatifomu opambana kwambiri komanso ntchito yomveka bwino #UserExperience monga ndi Google Maps.
Tsopano zikuwonekerabe momwe malo odyera amatha kuyang'ana njira zawo zapaintaneti ndi maso ndi maso pa thumba lenileni la malingaliro ndi Zochita za Omnichannel kotero kuti malingaliro a ogwiritsa ntchito alinso padziko lonse lapansi ndipo ife ndife makasitomala odyera, omwe amasankha momwe, liti komanso komwe angasungireko, kupita kapena kungodziwa zochitika zatsiku ndi tsiku za "nyumba zodyeramo."