Vkus&Tsvet ndi ntchito yapaderadera yayikulu. Wina amachidziwa ngati cafe yaiwisi yazakudya kapena holo ya yoga ndi kusinkhasinkha "Yakosmos", komanso ndi malo ochiritsa, blog, njira ya youtube, sitolo yapaintaneti komanso yopanda intaneti ya zinthu zothandiza, komanso nsanja yopangira zinthu. zochitika. Malo osiyanasiyanawa amakhala ndi maphunziro, makalasi ophika, mapulogalamu a amayi ndi ana, zokambirana za yoga ndi ambuye a alendo ochokera ku India, komanso Yoga Beauty Days mogwirizana ndi Yoga Journal. "Kulawa & Mtundu" ndi aesthetics, zosavuta, ufulu wofotokozera, umaphatikizapo malingaliro osiyanasiyana otsogozedwa bwino omwe munthu wamakono angafune.
Mitundu yowala, kapangidwe koyambirira ndi kufalikira, kuphatikiza kogwirizana kwa mphamvu ya Dziko Lapansi ndi kupepuka kwa Mpweya, ukhondo wabwino, mazenera akulu ndi kuwala kochulukirapo, malo obisika achilimwe komanso makalasi akunja a yoga. Malowa ali ndi mfundo zofunika zomwe zimabweretsa chitonthozo ku ungwiro ndi kusatsutsika, kusiya kumverera kwachisamaliro chachikazi: zokometsera zobiriwira, makapu a tiyi wonyezimira ndi udzu wagalasi wa madzi ndi mawu akuti: "Chimene mukusowa ndi chikondi." Dzuwa limapachikidwa padenga la chipinda cha yoga, ndipo "chipinda chochezera" chimadzazidwa ndi mphamvu ndi chojambula chojambula chodziwika bwino Veda Ram, chomwe chinajambulidwa panthawi ya 108 Surya Namaskar pa International Day of Yoga 2016. Izi mphamvu maganizo ndiye anagulidwa pa yobetcherana zachifundo.
Ntchito ya Vkus&Tsvet ndi yapadera chifukwa ili ndi zinthu zambiri zofanana. Mwinamwake, mwiniwake wa malo aliwonse a yoga kapena malo osungiramo moyo amalota kuti akwaniritse kusiyana kumeneku ndi kukhulupirika, koma ndizovuta kwambiri kuzindikira izi mwazinthu zonse ndi mphamvu. Alena Zlobina adatiuza za izi - wolandira alendo, wolimbikitsa komanso mayi chabe wa malo a Vkus&Tsvet, omwe amawayerekeza mobwerezabwereza ndi mwana pokambirana.
"Kwa ine, moyo wonse ndi matsenga weniweni," akutero Alena, "Kuyambira pamene mwana amakula kuchokera ku maselo ena, amabadwa, amakhala pansi chaka chimodzi, akukwera ..." Kotero kubadwa kwa polojekiti yake kumakhalabe. kwa mtundu wake wodabwitsa. Ichi sichinali cholinga chake, maloto ake, chisonkhezero champhamvu. Panali lingaliro lokha, losathandizidwa ndi zenizeni, kapena kukonzekera, kapena njira zowonera. Pokambirana ndi Alena, kuzindikira kwake mfundo yapamwamba kunamveka, zomwe zinamupangitsa kuti agwire ntchito imeneyi. “Zimamveka ngati ndinati: “Aa,” ndipo anandiuza kuti: “Bwera! B, C, D, D…”
Ntchitoyi idachitika mwachangu. Zonse zidayamba m'nyengo yozizira ya 2015 ndi Taste & Colour blog. Wopanga ndi gulu lake adawerenga zolemba zambiri zosiyanasiyana ndikusankha pabulogu zomwe adayankha, zomwe akufuna kugawana nawo. Nthawi yomweyo, lingaliro la njira ya youtube yokhala ndi maphikidwe aiwisi a chakudya idawuka, kutulutsidwa koyamba komwe kunalembedwa mu Julayi 2015 ndikuwonetsedwa mu Seputembala. M'chaka, Blagodarnost LLC inalembedwa m'dzinja, sitolo ya pa intaneti inali itayamba kale kugwira ntchito, ndipo mu October ntchito yaikulu yomanga inayamba pa fakitale ya Flacon Design.
Pa June 25, Vkus & Tsvet adakondwerera tsiku lake loyamba lobadwa, chifukwa tsiku lino mu 2016 zitseko za cafe zinatsegulidwa kwa nthawi yoyamba, kukonzanso m'malo ena kunkachitikabe. Poyamba, mawu okha pakamwa anali kutsatsa cafe, anzawo ndi oyandikana nawo Flacon anabwera. Malo ena onse anali okonzeka pofika mwezi wa November, ndiyeno kutsegulidwa kovomerezeka kunachitika: kwa masiku awiri, maola awiri aliwonse, magulu a anthu 16-18 anabwera ku Taste & Colour ndikudzilowetsa mu ntchito yozama. Monga momwe Alyona anafotokozera, ichi ndi chochita chimene chimakhudza munthu ndipo chimakhudza maganizo ake.
"Anthu adakhala pansi, adadziwana ndi mbuyeyo, ndikudzaza deta yawo. Deta iyi idatumizidwa kumalo ochiritsa, komwe makadi opangidwa ndi anthu adawakonzera. Panthawiyi, alendo omwe ali ndi maso otseka komanso zomvera m'makutu mwawo adalawa chakudya, kenako adayendayenda m'malo, pomwe akuyembekezera mfundo zosangalatsa, zomwe zimakhudza kukhudza, kununkhiza, malingaliro ndi mtima ... "
Tsopano Vkus&Tsvet ikupitilizabe kupanga: machitidwe a yoga ayamba kuchitikira panja, ndipo kusaka ambuye a malo ochiritsa akupitilira. Alena akufuna kusankha okhulupirira nyenyezi, owerenga tarot, bioenergetics, othandizira kutikita minofu, ochiritsa a data ndi theta ndi akatswiri ena.
Malingaliro a hostess ali pano mu chirichonse, kuphatikizapo menyu ya cafe. Alena amaika mphamvu zambiri mu polojekitiyi. "Si vuto kupanga, vuto ndikukhazikitsa, chifukwa momwe mukumvera, momwe mukufunira, ndiye nsonga ya madzi oundana, ndiyeno ntchito yolimba kwambiri imayamba mukayesa kuyiyika, kukhala. kumva, kuti mumvetsetse momwe mukufunira kuwonera. ”
Pamene akugwira ntchito, Alyona amaphunzira kufotokoza maganizo ake ndi mmene akumvera, kupereka udindo, amalandira maphunziro ovuta ndi kumenyana mpaka komaliza. "Ndinayima nthawi zambiri:" Ndi zimenezo, sindingathe, "chifukwa ndizovuta kwambiri, zochita zambiri zosiyanasiyana, njira yamphamvu kwambiri. Zimakhetsa ndikuyesa mphamvu zanu. Ndinkafuna kutseka chilichonse, kusiya, osandigwira, chonde, koma chinachake chimayenda, chinachake chimati: "Ayi, ndizofunikira, ndizofunikira." Mwina wina akuyenera kukhazikitsa zinthu izi kudzera mwa ine, kotero zimachitika kuti palibe njira yosiya chilichonse.
Alena adzakhala ndi ulendo wapachaka kunja kwa nyengo yozizira. Ndipo ngakhale adzatha kuthera nthawi yochuluka kwa iye ndi banja lake, tsopano moyo wake ukupweteka kuti ndi gulu liti lomwe adzapereke kusamalira ntchitoyi. "Ndikufuna kusonkhanitsa gulu la anthu omwe azikhalamo. Omwe amalimbikitsidwa ndi lingalirolo ndipo ali okonzeka osati kungolankhula za izo, koma adzayendetsedwa ndi izo, kusonyeza ukatswiri. Ndikufuna kubwerera, kumvetsetsa, chidwi. Kupitiliza fanizoli ndi mwana, ndikofunikira kuti mlengi akule pulojekitiyo ku moyo wodziyimira pawokha. Kuti asakhale ngati munthu wamkulu wazaka makumi anayi yemwe akukhalabe ndi amayi ake, komanso kuti amayi ake azikhala odekha kuti mwana wake amasamalidwa ndikukondedwa. "Iyi si bizinesi chifukwa cha bizinesi, koma bizinesi chifukwa cha chilengedwe, chifukwa cha zina zapadziko lonse lapansi. Mukamvetsetsa kuti ndizopanda phindu, zosasinthika, ndiye kuti mumayang'ana zizindikiro zina, momwe zingakhudzire zolinga zanu konse.
Kodi Alena Zlobina amaona zolinga ziti pa moyo wake? Chifukwa chiyani zovuta zonsezi, Taste & Colour ndi chiyani? Pali mayankho angapo pa izi nthawi imodzi, ndipo nthawi yomweyo yankho ndi limodzi. Ntchito ya polojekitiyi ndikusintha moyo wabwino kudzera mu kusintha kwa kadyedwe ndi kaganizidwe. Ndipo ubwino wa moyo umatsimikiziridwa ndi khalidwe la mphamvu. "Ndili m'manja mwathu kupanga poyambira kuti anthu azikulitsa mphamvu zawo mwa iwo okha, kusintha malingaliro awo, zizolowezi zawo, kupanga mikhalidwe yabwino kwa anthu pakufufuza kwawo, kuti asataye chikhulupiriro, m'lingaliro lililonse: chikhulupiriro mwa iwo okha; chikhulupiriro mu kusintha.” The Taste & Colour space ndi omwe akutenga nawo gawo pankhondo yapadziko lonse lapansi pakati pa zabwino ndi zoyipa, ndipo cholinga chake ndikuthandiza momwe angathere ku zabwino. Popanga polojekitiyi, Alyona Zlobina adakonzekera kuthandizira anthu mwachibadwa chawo (chobadwa kwa aliyense) chofuna kudzitukumula komanso - chofunika kwambiri - kuwapatsa mwayi wokulitsa m'njira yovuta, popeza zonse m'moyo zimagwirizana. "Kulawa & Mtundu" ndi za kukweza mphamvu zamphamvu komanso kumva kukoma ndi mtundu wa moyo.
"Kwa ine, kukongola ndi kukongola ndizofunika. Ndinkafuna kuti likhale lokongola, lopaka, losangalatsa. Mumabwera - mumamasuka, osangalatsa, mukufuna kukhalapo. Panali lingaliro lokopa omvera achichepere kudzera mwa mafashoni, okongola, omwe akadali ndi chisankho, kotero kuti panthawi yomwe amasankha akhale ndi chitsanzo kuti esotericism ndi kudzikuza siziri zapansi, anthu ovala zovala zachihindu, ndodo zonunkha, Hare Krishna ndipo ndi zimenezo. " .
Tikhoza kunena kuti mphamvu zomwe Alena Zlobina amapereka ku polojekiti ya Taste & Colour ndi ntchito yake yaumwini, yomwe imamulola kukhalabe panjira yachitukuko chauzimu, kugwira ntchito zovuta ndikudzikulitsa pamodzi ndi polojekitiyi. Titha kukhalanso chimodzimodzi kuno, chifukwa chakuti mikhalidwe yonse idalengedwa kale.