"Mumalipiritsa kuzunzidwa kwa nyama ngati mugula zinthu zoyesedwa pa nyama"
Nthawi zambiri m'moyo watsiku ndi tsiku, ife tokha, mosadziwa komanso mosafuna, timathandizira nkhanza. Ndani sanamvepo za Procter & Gamble, yemwe sanagule zinthu zake?
"Chinsinsi chenicheni cha kupambana kwa amayi!" - akutilengeza zotsatsa za "Chinsinsi" cha deodorant chopangidwa ndi Procter ndi Gamble. Chilichonse chingakhale bwino, koma ngakhale kulengeza kwa deodorant iyi, kapena china chilichonse, palibe mawu onena za chinsinsi choyipa cha bungwe lamayiko osiyanasiyana - kuyesa kwankhanza pa nyama.
Procter & Gamble amapha nyama zosachepera 50000 chaka chilichonse - popanga mitundu yatsopano, yowongoka pang'ono ya ufa wochapira, bulichi, kapena njira zina zomwe sizili zofunika kwambiri. Ziribe kanthu momwe zingamvekere zowopsa, koma m’nyengo yathu yopita patsogolo, m’zaka za chikwi chachitatu, njira yotsuka mapaipi ndi yofunika kwambiri kuposa moyo wa chamoyo.
Shampoo ya Head & Shoulders kapena Pantin Pro V ikafika m'maso mwathu, timatsuka kadontho kakang'ono kameneko m'maso mwathu chifukwa timakhala osamasuka. Koma shampu iyi imapweteka munthu wina wamoyo ngakhale kale, komanso kuposa inu. Muli ndi dontho laling'ono, ndipo supuni ya tiyi yonse ya shampu idatsanuliridwa m'diso la kalulu wachialubino. Inu ndatsuka izo, ndipo kalulu analibe njira kuchotsa izi moto, viscous madzimadzi: choyamba, iye alibe misozi katulutsidwe, ndipo kachiwiri, anali immobilized. Pamene diso likuyaka, ngakhale miniti ikuwoneka ngati yamuyaya. Pakali pano, kalulu amakhala ndi shampu m'diso kwa milungu itatu… Nyama zina zimathyoka msana ndi khosi zikafuna kumasuka ndi kuthawa. Mphulupulu imeneyi imatchedwa mayeso a Industrial Draize.
Kutsatsa kumatsindika nthawi zonse kuti anthu omwe sagwiritsa ntchito zotsukira mbale za Fairy akusowa zambiri. (nthawi, mwayi wosangalala, ndalama, etc.). Mwina, komabe, anthu "osadziŵika" awa, osazindikira, akuchitira nyama zabwino: samagula "Fairy" ndipo motero samachirikiza "kudyetsa" kokakamiza kwa makoswe ndi nkhumba zotsukira mbale. Mukadya chakudya cholemera kwambiri, m'mimba mumalemera kwambiri, ndipo nthawi zina mumamwa mankhwala kuti muchepetse chimbudzi. Kodi mungaganizire zomwe zingakuchitikireni ngati wina akubayani lita imodzi ya "Fairy" kudzera mu kafukufuku?!
Comet powder imati "Gwiritsani ntchito magolovesi" chifukwa imayambitsa kukwiya kwa manja. Kupsa mtima kokha kwa khungu la manja kumayambitsa kupweteka ndi kukhumudwa. Ndipo taganizirani zomwe akalulu, nkhumba, agalu, amphaka amakumana nazo akachotsa khungu lawo ndikupaka "Komet" iyi m'mabala awo. Kumbukirani ubwana wanu: momwe mudalira mutagwa panjira ndikupweteka maondo anu. Kungoti palibe amene adapaka chotsukira mapaipi m'mabala anu.
M’chaka chowopsya, chomvetsa chisoni cha 1937, pakufunsidwa kwa anthu omangidwa osalakwa, mazunzo otsatirawa anagwiritsidwa ntchito: womangidwayo anamuika m’chipinda chodzadza ndi mpweya wonunkha ndipo sanatulutsidwe mpaka ataulula mlandu umene sanapalamula. Ndipo Procter & Gamble amamanga nyama m'mabokosi odzaza ndi nthunzi zazinthu zomwe akuziyesa. Ana agalu, ana amphaka, akalulu amamenyana mopweteka ndipo pang'onopang'ono amalephera kupuma. Ziribe kanthu momwe ufa wa Nthano ndi Lenore wochapira mwatsopano umapereka zovala, ziribe kanthu momwe mumadzidalira mutagwiritsa ntchito Chinsinsi cha deodorant, muyenera kudziwa kuti zamoyo zosalakwa zinafa chifukwa cha fungo ili.
Masiku ano, anthu akutsutsa kwambiri nkhanza zoterezi. Procter & Gamble, osafuna kutaya ogula, akupitiriza kunena kuti akufuna kusiya kuyesa nyama, ngakhale kudzitcha yekha mtsogoleri wadziko lonse pa kafukufuku wina waumunthu. Koma samapitilira malonjezo opanda pake, manambala amadzilankhula okha: m'masiku 5, bungwe limagwiritsa ntchito ndalama zambiri pakutsatsa kuposa momwe amachitira pophunzira njira zoyesera zaumunthu zaka 10 zazitali. Kuphatikiza apo, Procter & Gamble imabisa mosamala kuchuluka kwa nyama zomwe zidazunzidwa.
2002 - England idakhala dziko loyamba padziko lapansi kuletsa kuyesa kwa nyama kuyesa chitetezo cha zodzoladzola. Kuyambira 2009, kuyesa nyama zodzikongoletsera kwaletsedwa ku European Union Kuyambira 2013, Council of Europe yakhazikitsa lamulo loletsa kuitanitsa zodzoladzola zoyesedwa ndi nyama ku Europe.
Great Britain idapanga chisankho chaumunthu ngakhale kale - mu 1998. Makampani opitilira 600 padziko lonse lapansi sayesa zinthu zawo pazinyama. Ena mwa iwo kuyambira pachiyambi adagwiritsa ntchito njira zaumunthu poyesa zosakaniza ndi zinthu (zikhalidwe zamaselo, zitsanzo zamakompyuta), ena adayesedwa pa nyama, kenako adalumbira kuti sadzavulazanso chamoyo chilichonse. Ubwino wa katundu wamakampaniwa nthawi zambiri siwotsika poyerekeza ndi Procter ndi Gamble.
Mukagula zinthu zamakampani awa, mumati "Inde" ku zochitika zamakono, zaumunthu komanso zodalirika. Panthawi imodzimodziyo, mukulimbana ndi makampani ankhanza, aulesi, monga Procter & Gamble omwe ali pachiopsezo chachikulu - mu akaunti yakubanki.
Kumbukirani kuti bokosi lililonse la Ariel kapena Tide lomwe mumagula, paketi iliyonse ya Tampax kapena Allway, chubu chilichonse cha Blend-a-Honey chimapereka ndalama zoyesa nyama zankhanza komanso zopanda nzeru.
Ngati mumagula zinthu za Procter & Gamble, mukuthandiza kuletsa kupuma kwa abale athu aang'ono kwamuyaya, ndipo ngati mutagula zinthu kuchokera kumakampani ochita bwino, mukuthandiza kuthetsa nkhanza.
*World Procter & Gamble Protest Day yakhala ikuchitika Loweruka lililonse la 3 mu Meyi kuyambira 1997.