Akatswiri azaumoyo akutsutsana za izi, ana amawakonda, ndipo pomwe palibe nthawi ya Chakudya cham'mawa chonse, ndi njira yopulumutsira makolo. Zonse ndizokhudza chimanga, imodzi mwanjira zomwe amakonda kwambiri pa Chakudya cham'mawa ndi zokhwasula-khwasula.
Ndipo mbiri yawo ndi yosangalatsa komanso yolumikizana mwachindunji ndi abale William ndi John Cellulari. A John Harvey Kellogg adalandira digiri ku University of New York ndikubwerera kwawo ku Battle Creek, Michigan. Anagwira ntchito m'nyumba yogona ku Battle Creek, komwe amathandizidwa makamaka a Seventh-day Adventist. Mchimwene wake wamng'ono Will Keith Kellogg anali kuthandiza John m'nyumba yogona.
Odwala amayenera kutsatira chakudya chokhwima chomwe chimaletsa kugwiritsa ntchito chakudya cha nyama, momwe kudya kumachitikira ndi yogurt. Kupatula yogurt, odwala amapatsidwa phala pamadzi; anthu anali ndi njala ndipo ankachita zipolowe.
Ndipo apa, 30 Jul 1898, William Kellogg ndi mchimwene wake wamkulu John Harvey Kellogg mwangozi adasiya zidutswa za tirigu pachitofu ndikuchoka. Atabwerera, adapeza kuti zidutswa zowuma zidadya kwambiri, makamaka ngati zikakanikizidwa ndi pini. Ndipo atachita chimodzimodzi ndi chimanga, Kellogg adapanga mini-revolution mu gastronomy.
Will Keith Kellogg adasiya John Harvey Kellogg kumanja.
Kellogg adachita Adventist ya tsiku lachisanu ndi chiwiri ndipo anali wokhulupirika pachikhulupiriro ichi, chomwe chimalimbikitsa gulu lake zamasamba komanso kukana nyama, makamaka John. Ndipo pantchitozi, adawona ntchito yapadera ya chimanga. Zowona kuti Kellogg amakhulupirira kuti nyama yankhumba ndi mazira zimawonjezera libido. Koma ma cornflakes adamuyamika ngati chakudya chomwe chimachepetsa zosowa zakugonana.
Poyamba, chakudya cham'mawa ichi chinali chotchuka pakati pa okhulupirira komanso m'malo achitetezo, koma pang'onopang'ono chimanga chimayamba kupambana mu Marichi kudutsa America. Pomwe zidawonekeratu kuti msika wambewu samangokhala kwa odwala omwe amakhala nyumba zogona, malamulowo amachokera kwina; Adalangiza kuti akonze bizinesi kuti ipange ma flakes ambiri. John anakana, ponena kuti cholinga chake ndikulimbana ndi chilakolako chogonana ndi kudzikhutiritsa, zomwe, mwa lingaliro lake, zidzatsogolera dziko lonse kwa Satana ndi mdierekezi. Kenako chimanga chofufuma chovomerezeka, chidzawonjezeranso shuga wachakudya kuti athe kutsata ana. Shuga adaperekanso zonunkhira zofunika ma flakes oyandama pamwamba, ndipo mwanayo anali ndi chidwi.
Kutchuka kwa mbewu monga chimanga kwakhala malonda oganiziridwa bwino - "Chakudya cham'mawa chopatsa thanzi, chokoma, komanso mwachangu" kwasinthadi pang'ono ku zizolowezi zaku America ndi ku Europe. Chosangalatsa ndichakuti, kuti alimbikitse mbewuyo kwa anthu, Kellogg adachita kampeni yotsatsa yosangalatsa. M'magazini azimayiwo, owerenga adafunsidwa, akupita ku sitolo, kukasinja golosale.
Wolemba William Kellogg adakhala wolemera, koma ndalama zomwe amapeza pachimake chawo chotchuka zinali kugwiritsa ntchito, makamaka osati zawo zokha koma zachifundo. Chifukwa cha chimanga ndi tambala yemwe anali m'bokosi la Foundation maziko adakhazikitsidwa sukulu ya Kellogg ya ana olumala, sukulu chabe, ndi chipatala chaching'ono.
Ndipo ngakhale ziphuphu za chimanga zili ndi thanzi - zili ndi ma amino acid, kuti zikumbukire asidi wa glutamic, zili ndi zinthu zina zofunikira kuzitcha Chakudya cham'mawa chokwanira ndichosatheka. Chifukwa cha shuga wambiri mukatha kudya, thupi limachulukitsa insulin, zomwe zimapangitsa kuti njala ibuke mwachangu. Sikofunikira kuyambitsa Chakudya cham'mawa, wamkulu kapena mwana, ndi zotsekemera chifukwa chakudyachi chimadzetsa matenda ashuga komanso zizolowezi kudya posachedwa. Zili bwino ngati sizokhazikika koma nthawi zina zimakhala zovomerezeka.