Zamkatimu
- Kusankha Kwa Mkonzi
- Njira 10 Zapamwamba Zapamwamba za CRM zamabizinesi Ang'onoang'ono Malinga ndi KP
- Momwe mungasankhire dongosolo la CRM la bizinesi yaying'ono
- Mafunso ndi mayankho otchuka
Tsopano pamsika wa mapulogalamu apakhomo pali kufalikira konse kwa machitidwe a CRM. Kumbali imodzi, uwu ndi mpikisano wathanzi, chifukwa sikuti zimphona za IT zokha zimamasula zinthu zawo. Pali "siremki" kuchokera kwa makampani ang'onoang'ono-okonda, omwe, mwinamwake, amamvetsetsa bwino zosowa zamalonda ang'onoang'ono. Koma zosiyanasiyana umafuna kumatanthauzanso ululu wosankha kwa wosuta. Ndipo mukakhala wochita bizinesi payekha, mumakhala ndi nkhawa kale pamwamba pa mutu wanu.
Mu 2022, makina abwino kwambiri a CRM amabizinesi ang'onoang'ono sizinthu zomwe zimathandizira chipwirikiti chantchito ndikuyendetsa malonda. Mapulogalamu opambana kwambiri amayendetsa bizinesiyo - malonda ake, ndalama ndi zina. Pakati pawo, mapulogalamuwa amasiyana machitidwe, zida, mapangidwe ndi mtengo.
Kusankha Kwa Mkonzi
Lembani
Dongosololi lidapangidwa poyambirira kuti likwaniritse zosowa zamabizinesi ang'onoang'ono. Ndipo mu 2022, sizikuwoneka ngati ofesi mwanjira yachikale - zonse zikuyenda, popita. Chifukwa chake, kampaniyo idapanga kubetcha kwakukulu pakupanga pulogalamu yam'manja. Si nthabwala, koma palinso njira zothetsera mafoni a m'manja pa Windows, zomwe lero zakhala zosowa kwambiri padziko lonse lapansi.
Ndipo komabe, njira yatsatanetsatane ya omanga imakondweretsa. CRM imaphatikizana ndi masamba ndi mafoni, komanso mamapu ochokera ku Google. Kuphatikiza pazogulitsa zapamwamba, CRM iyi imatha kutsata kayendetsedwe ka ndalama za kampaniyo, imagwira ntchito ngati woyang'anira ntchito (ndondomeko ya antchito).
Opangawo ali odzazidwa ndi zokhumba za mabizinesi ang'onoang'ono m'Dziko Lathu kotero kuti sazengereza kunena kuti wokonza zachuma wa CRM ndi woyeneranso kusungitsa kabuku kawiri. Monga, ngati manambala enieni sagwirizana ndi ovomerezeka. Chinthu chinanso chochititsa chidwi: zosatheka kuchotsa ntchito zina kuti ogwira ntchito asathe "kubera".
Webusayiti: promo.fillin.app
Mawonekedwe
| Cholinga chachikulu | malonda, kuwongolera kwazinthu, kusanthula zachuma, woyang'anira ntchito |
| Ufulu waulere | inde, masiku 10 opezeka pambuyo povomerezedwa ndi ntchito |
| Price | Ma ruble 30 patsiku pazida zoyambira |
| Kutumizidwa | mtundu wapaintaneti pamtambo ndi pulogalamu yamafoni |
Ubwino ndi zoyipa
Njira 10 Zapamwamba Zapamwamba za CRM zamabizinesi Ang'onoang'ono Malinga ndi KP
1. HelloClient
Pulogalamuyi imapangidwa ndikuyang'ana bizinesi yomwe imapereka ntchito. Kuphatikiza apo, mitundu yayikulu kwambiri idaganiziridwa, mpaka malo ogulitsa magalimoto, ma studio a yoga ndi kukonza ma smartphone. Mawonekedwewa amakulolani kuti mukhalebe ndi kasitomala, kuwongolera zowerengera ndikugawa ntchito kwa antchito ena.
Mutha kumangiriza deta kuchokera ku kaundula wandalama pa intaneti mu CRM. Zikuwoneka kuti ndizodziwikiratu komanso zofunikira mu 2022, koma si makampani onse "amadzivutitsa" ndikusintha kotere. Ndondomeko yamalipiro yoganiziridwa bwino. Bwanayo akhoza kukhazikitsa "malamulo a masewera": chifukwa cha ntchito, mabonasi omwe amaperekedwa, ndi chilango chomwe chikuyenera kuchitika.
Webusayiti: helloclient.ru
Mawonekedwe
| Cholinga chachikulu | kugulitsa, kuwerengera ndalama, kuwerengera ndalama, kasamalidwe ka antchito |
| Ufulu waulere | Inde, kwa madongosolo 40 oyambirira |
| Price | 9$ (720 rubles) pamwezi pa malo amodzi ogulitsa |
| Kutumizidwa | mtundu wapaintaneti pamtambo ndi pulogalamu yamafoni |
Ubwino ndi zoyipa
2. Brizo CRM
Okonza adatha kulongedza zosankha zambiri mu chipolopolo chachidule cha CRM iyi. Tengani ntchito yofunikira ya pulogalamu iliyonse yamakono - kasamalidwe ka malonda. M'dongosolo lino, sikuti mafanidwe apamwamba okha amamangidwa. Ndizotheka kugwira ntchito ndi makontrakitala, kukhazikitsa ntchito kwa ogwira ntchito, kutsatira phindu lazochita, kuphatikiza ndi makasitomala a imelo ndi ma widget awebusayiti.
Ndi kusunga mabuku, nayenso, chirichonse chiri mu dongosolo langwiro: aliyense amene amakonda kufufuza manambala, kunena kwake, kuwerengera ndalama, adzakhutitsidwa. Kukonza mipata ya ndalama, kalendala yolipira, bajeti. Malipiro osavuta. Ngati akaunti yosungiramo katundu idawonjezedwa, zikanakhala zabwino.
Webusayiti: brizo.ru
Mawonekedwe
| Cholinga chachikulu | malonda, analytics zachuma, kasamalidwe ka antchito |
| Ufulu waulere | inde, kupeza kwathunthu kwa masiku 14 |
| Price | 5988 rubles pachaka kwa wogwira ntchito aliyense ndi malipiro a nthawi imodzi |
| Kutumizidwa | mtundu wapaintaneti pamtambo ndi pulogalamu yamafoni |
Ubwino ndi zoyipa
3. Business.ru
Poyamba, dongosolo ili amatchedwa "Class365". Koma kampaniyo idasinthanso, idasintha magwiridwe antchito ndikupanga CRM yosangalatsa yamabizinesi ang'onoang'ono ndi apakatikati. Ubwino wake waukulu ndikusintha kwakukulu kwa magwiridwe antchito kumalamulo pazamalonda (EGAIS, kulembetsa kovomerezeka, madesiki a ndalama). Madivelopa amapanga kubetcha kolimba pakukula kwa malo ogulitsira pa intaneti.
Dongosololi limatha kujambula zoyerekeza, ma invoice, kuvomereza zolipirira, ndikuwongolera kasamalidwe ka zikalata zamagetsi. M'malo mwake, ndizoposa CRM, ndi "chilengedwe": ntchito zathunthu mu botolo limodzi. Pali kuwongolera kwazinthu, mutha kukhazikitsa njira yochotsera - nthawi zambiri mbali yofunika iyi yogulitsa imaphonya ndi osewera ena amsika. Kwa mabizinesi ang'onoang'ono, pali mitengo ya demokalase "Cashier" ndi "Cashier +".
Webusayiti: pa intaneti.business.ru
Mawonekedwe
| Cholinga chachikulu | malonda, ma analytics azachuma, ma accounting osungira |
| Ufulu waulere | inde, kosatha, koma ndi magwiridwe antchito ochepa kapena masiku 14 okhala ndi ntchito zonse za CRM |
| Price | Ma ruble 425 - 5525 pamwezi akalipidwa pachaka (mitengo imaphatikizapo kuchuluka kwa antchito ndi mwayi wopeza ntchito zina) |
| Kutumizidwa | mtundu wapaintaneti pamtambo ndi pulogalamu yamafoni |
Ubwino ndi zoyipa
4. amoCRM
Kampaniyo ili ndi phukusi lapadera la mabizinesi ang'onoang'ono, mtengo wapadera. Mumalipira nthawi yomweyo pachaka, koma zimatuluka zotsika mtengo kuposa zolembetsa pamwezi. Mtengowu umaphatikizapo kuwirikiza kawiri malire a mabizinesi otseguka (mpaka 1000 pa akaunti) kuposa mu dongosolo loyambira.
Monga kuyenerana ndi CRM yabwino kwambiri, ntchitoyo imatha kudziunjikira zopempha kuchokera pamakalata, ma widget awebusayiti, malo ochezera, macheza komanso kuyimba mafoni munjira yogulitsa. Chomwe chimakhala chosavuta kwambiri pantchito ndikusonkhanitsa makalata kuchokera kumabokosi onse a makalata. Messenger imapangidwa mu dongosolo. Mwachidziwitso, ngati simukufuna kugwiritsa ntchito Slack yatsopano, ma Hangouts ndi ena, kuti musapange zolumikizira, mutha kugwiritsa ntchito zoyambira za amoCRM.
Madivelopa apanga "autopilot" yopambana yogulitsa: kudzera mu dongosolo, mutha kuyang'ana momwe kasitomala amachitira ndi "kuwotha" zopereka. Mwachitsanzo, ngati anapita ku malo anu pambuyo kutumiza imelo.
Webusayiti: amocrm.ru
Mawonekedwe
| Cholinga chachikulu | zogulitsa |
| Ufulu waulere | inde, masiku 14 opezeka pambuyo povomerezedwa ndi ntchito |
| Price | 499, 999 kapena 1499 rubles pa wogwiritsa pamwezi kapena mitengo yapadera yamabizinesi ang'onoang'ono |
| Kutumizidwa | mtundu wapaintaneti pamtambo ndi pulogalamu yamafoni |
Ubwino ndi zoyipa
5. WireCRM
Opanga CRM amayika WireCRM ngati omanga. Mawonekedwe ogwiritsira ntchito amakhala akuthwa kuti azitha kusintha malo ogwirira ntchito. Zoyipa kwambiri kuti mapangidwe a 2022 akuwoneka ngati akutanthauza. Koma dongosolo ndi mofulumira. Kuti muyike, muyenera kupita ku ma module a sitolo ya brand. Imafanana ndi malo ogulitsira amakono amafoni (AppStore ndi Google Play). Mumasankha gawo lofunikira, koperani ndipo likuwonekera mu CRM yanu. Ma modules ndi aulere (potengera kuti mukulipira kale pulogalamu yonse), pali pafupifupi zana.
Pazosankha - chilichonse chomwe CRM yabwino kwambiri imafunikira: wokonza mwatsatanetsatane wa ogwira ntchito, owerengera makasitomala, malonda ndi masikelo amasheya. Pali zida zodziwikiratu zopangira osati ma invoice okha, komanso zochita ndi zotsatsa. Mkati mwa CRM, mutha kupanga akaunti yanu ya kasitomala. Kwa mabizinesi ang'onoang'ono, izi sizoyenera, koma mwayiwu ndiwosangalatsa.
Webusayiti: wirecrm.com
Mawonekedwe
| Cholinga chachikulu | kugulitsa, kuwerengera ndalama, kuwerengera ndalama, kasamalidwe ka antchito |
| Ufulu waulere | inde, masiku 14 opezeka pambuyo povomerezedwa ndi ntchito |
| Price | 399 rubles pamwezi kwa aliyense wogwiritsa |
| Kutumizidwa | tsamba lawebusayiti mumtambo, pulogalamu yam'manja |
Ubwino ndi zoyipa
6. LPTracker
CRM yamabizinesi ang'onoang'ono, omwe cholinga chake ndi kugulitsa mwachangu komanso mwaukali. Komanso, zodziwikiratu pano, malinga ndi miyezo ya 2022, zakwaniritsidwa bwino: ntchitoyo imatha kuyendetsa zotsatsa, kuyimbira makasitomala (voice bot) ndikusefa zomwe sizinalembedwe kuti ogwira ntchito asataye nthawi. Palinso njira ya "hacker": pulogalamuyo imatha kupeza manambala a makasitomala omwe adayendera tsamba lanu, koma sanagule chilichonse ndikupita kwa omwe akupikisana nawo.
CRM imatha kugawira ntchito kwa ogwira ntchito (mwachitsanzo, kuyimba foni pa pulogalamuyi), imasunga nkhokwe yolumikizirana, mutha kusunga kalendala yamisonkhano yantchito ndi ntchito, kulemba zolemba za kasitomala aliyense.
Webusayiti: lptracker.io
Mawonekedwe
| Cholinga chachikulu | zogulitsa |
| Ufulu waulere | CRM ndi yaulere kwa kampani ya antchito 35, ntchito zowonjezera zimalipidwa - seti yawo yonse imapezeka kwaulere kwa masiku 14 |
| Price | Ma ruble 1200 pamwezi kwa wogwiritsa m'modzi yemwe ali ndi mwayi wopeza zosankha zonse zowonjezera ndi malire ena |
| Kutumizidwa | tsamba lawebusayiti mumtambo |
Ubwino ndi zoyipa
7. Flowlu
"Sieremka" yokhala ndi zida zoyendetsera kampani pamalo amodzi. Zoyenera kwa mabizinesi omwe amakhazikitsa njira zawo molingana ndi nzeru za Agile (njira yatsopano yoyendetsera polojekiti yomwe ntchito ndi zofunikira zimasintha nthawi zonse).
Bungwe lamalonda mu CRM ndilosavuta komanso lowoneka. Mafunnel amatha kupangidwa pazochitika zilizonse zogulitsa. Pali dongosolo lolemba ntchito ndi mapangano. Dongosololi limauza antchito zoyenera kuchita kenako. Inde, pali kusakanikirana ndi telephony, makasitomala a imelo ndi mawebusaiti.
Dongosolo latsatanetsatane litha kupangidwa kwa makasitomala. Dongosolo lopangira malipoti lopangidwa bwino lomwe limatha kuwunika malonda pamtundu uliwonse.
Webusayiti: flowlu.ru
Mawonekedwe
| Cholinga chachikulu | malonda, analytics zachuma |
| Ufulu waulere | inde, ndi magwiridwe antchito ochepa |
| Price | Ma ruble 1890 pamwezi kwa ogwiritsa ntchito asanu atalipidwa chaka chimodzi pasadakhale |
| Kutumizidwa | mtundu wa intaneti mumtambo, pulogalamu ya smartphone |
Ubwino ndi zoyipa
8 Trello
Mu 2022, iyi mwina ndiye CRM yolemera kwambiri yaulere pamabizinesi ang'onoang'ono. Palinso zosankha zolipira, koma kampani yaying'ono imatha kuchita popanda iwo.
Wodziwika chifukwa cha makadi ake odziwika a ntchito ndi ma projekiti apano. Izi zimatchedwa njira ya kanban. Tsopano yatengedwa ndi ogulitsa ena a CRM, koma Trello ndiye woyambitsa pano.
Pulogalamuyi ili ndi API yotseguka ("mawonekedwe a pulogalamu yogwiritsira ntchito"), zomwe zikutanthauza kuti ngati pali wolemba mapulogalamu mu timu, akhoza kusintha dongosolo la ntchito zanu.
Webusayiti: trello.com
Mawonekedwe
| Cholinga chachikulu | kasamalidwe ka polojekiti, malonda |
| Ufulu waulere | inde |
| Price | $5-17,5 pamwezi kwa aliyense wogwiritsa ntchito mwayi wotalikirapo |
| Kutumizidwa | mtundu wapaintaneti mumtambo ndi mapulogalamu a antchito |
Ubwino ndi zoyipa
9. CRM Social
CRM ndi yoyenera makampani omwe makasitomala awo ambiri amachokera kumalo ochezera a pa Intaneti. Nawonso database ndi mwatsatanetsatane. Mwa izi, mutha kusanja makasitomala kuzinthu zenizeni zomwe adagulapo kwa inu. Zikumbutso zimayikidwa kwa wogula aliyense.
Imagwira ntchito ndi malo ochezera a pa Intaneti: imakulolani kuti muyike widget patsamba, momwe mlendoyo azitha kukulemberani kuchokera pa malo ochezera a pa Intaneti.
Webusayiti: socialcrm.ru
Mawonekedwe
| Cholinga chachikulu | zogulitsa |
| Ufulu waulere | ayi |
| Price | 899 rubles pamwezi pa wosuta |
| Kutumizidwa | tsamba lawebusayiti mumtambo |
Ubwino ndi zoyipa
10. RetailCRM
Pulogalamuyi ithandizira kutembenuza otsogolera (makasitomala omwe angakhalepo) kuchokera kwa amithenga pompopompo, malo ochezera a pa Intaneti ndi njira zina zogulitsa. Zabwino pazamalonda. Pali algorithm yomwe imatha kukhazikitsidwa mwanjira yoti imangogawira madongosolo kwa ogwira ntchito oyenera.
Maoda a Offline amalowetsedwanso mudongosolo. Pambuyo pake, pawindo limodzi, mutha kugwira ntchito ndi database yonse. Mutha kupanga pulogalamu yanu yokhulupirika kuti musunge makasitomala.
Gawo la analytics likugwiritsidwa ntchito mochititsa chidwi: limasonyeza osati malisiti a ndalama, koma kugawanika m'magulu apadera ndi malonda, kuwerenga malonda enieni a ogwira ntchito, ndikuwunika momwe ndalama zikuyendera.
Webusayiti: retailcrm.ru
Mawonekedwe
| Cholinga chachikulu | malonda, analytics zachuma |
| Ufulu waulere | inde, maoda 300 pamwezi osagwira ntchito pang'ono kapena masiku 14 kupeza mtundu wonse |
| Price | 1500 rubles pamwezi pa wosuta |
| Kutumizidwa | tsamba lawebusayiti mumtambo kapena kukhazikitsa pa seva yanu |
Ubwino ndi zoyipa
Momwe mungasankhire dongosolo la CRM la bizinesi yaying'ono
Chidule cha CRM chikuyimira "Customer relationship management", kutanthauza "customer relationship management" mu Chingerezi. Ntchitoyi imathandizira kuwongolera njira zamabizinesi. Choyamba, ponena za malonda a mautumiki ndi ntchito pa ntchito.
Ma CRM abwino kwambiri mu 2022 adapangidwa kuti athandize makampani kupanga ubale wanthawi yayitali wamakasitomala ndikuthandizira ogulitsa kutseka mabizinesi opambana.
Ndondomeko yamitengo
Chimodzi mwazinthu zofunika kwambiri pamabizinesi ang'onoang'ono. Pamene ndalama iliyonse ikuwerengera ndipo wochita bizinesi ayenera kulipira zambiri kuchokera m'thumba mwake, muyenera kusankha mosamala mapulogalamu. Tsopano omwe amapanga CRM nthawi zambiri amagwiritsa ntchito mtundu wa phukusi lolembetsa, komanso nyimbo zamakono ndi makanema.
Kumbali imodzi, ndi yabwino: mumalipira kamodzi pamwezi, pang'onopang'ono, ngati zaperekedwa, mutha kugula ntchito zofunika kapena kuchotsa zosafunikira. Kumbali ina, mtundu wolembetsa umapindulitsa makamaka kwa opanga. Imalumikiza kampaniyo pazogulitsa zake, imapangitsa kuti izidalira. Makampani opanga mapulogalamu amapanganso ndalama, choncho amabwera ndi njira zotsatsa kuti apeze ndalama zambiri kuchokera kwa wogwiritsa ntchito momwe angathere. Choyamba, mwa kukakamiza kugwirizana kwa zosankha zina. Apa wochita bizinesi ayenera kuyang'anitsitsa.
Gawo la CRM limagwira ntchito pa chitsanzo chofanana ndi mfundo yoyendetsera ndalama pa telefoni. Kuchokera pamlingo wa kasitomala pa ntchito iliyonse yofunsira, mwachitsanzo, kuyimba foni, kupanga polojekiti yatsopano, kulumikizana kwa wogwira ntchito, ndalama zimachotsedwa ku akauntiyo.
Musanagule CRM, fufuzani ngati woperekayo ali ndi zotsatsa ndi kuchotsera. Mwachitsanzo, pamene kulipira kuchokera 3-6-12 miyezi, etc.
Zofunikira seti
Sizidziwika nthawi zonse kuchokera ku CRM kutsatsa zomwe dongosololi lingachite, ndi zida zotani zomwe zidalibe ndipo sizingakhale nazo. Apa ndipamene Baibulo lonse laulere limabwera bwino. Mukakumana, samalani ndi mbali zotsatirazi:
- Kupanga maziko a kasitomala ndikuyikhazikitsa. Kuti muwone mbiri ya kuyanjana ndi wogula, sankhani zopatsa zabwino kwambiri kwa iye.
- Kuchuluka kwa mapulogalamu kuchokera kuzinthu zosiyanasiyana. Kodi makasitomala omwe angakhale makasitomala amachokera kuti ku bizinesi yanu? Mndandanda wamakalata, kutsata masamba, malo ochezera a pa Intaneti ndi ma messenger apompopompo? Ndikofunika kusonkhanitsa njira zonse zogulitsa malo amodzi kuti ntchito ikhale yosavuta.
- CRM iyenera kuthandiza oyang'anira kugulitsa. Limbikitsani ndondomeko ya zochita ndikukhala ndi chikumbutso.
Zosankha zina zothandiza
Machitidwe abwino kwambiri a CRM amatha kugonjetsa manambala: fufuzani ndalama zamalonda opambana, ma risiti, ntchito yowerengera ndalama. Mapulogalamu apamwamba amathandizira kuwerengera malipiro komanso kupanga njira zolimbikitsira antchito.
Kuphatikiza ndi mautumiki ena
Masiku ano, ngakhale bizinesi yaying'ono imakakamizika kugwiritsa ntchito mautumiki angapo nthawi imodzi kuti igwire bwino ntchito. Sungani tsamba la webusayiti, malo ochezera a pa Intaneti, amithenga antchito, ntchito zanu. Anthu ambiri amagwiritsa ntchito IP-telephony kuyimbira makasitomala. Ndikofunikira kuti CRM isinthe kuti igwire ntchito ndi zida zodziwika bwino zomwe gulu lanu limagwiritsa ntchito.
Mafunso ndi mayankho otchuka
KP imayankha mafunso kuchokera kwa owerenga Mtsogoleri wa SkySoft, yemwe amagwiritsa ntchito machitidwe a CRM, Dmitry Nor.